ASTRO DIGITAL

LET'S PUT ASTRO DIGITAL IN THE PICTURE

Thank you for opening the door. You told us the same thing our research told us: Astro Digital has spent ten years quietly putting other people's missions into orbit, and almost none of it is visible. Forty spacecraft delivered. NASA, Boeing, DARPA, EchoStar, Sony and Starfish on the customer wall. The first NVIDIA H100 in space rode a Corvus bus, and the coverage barely said your name. A new headquarters in Denver with 141 jobs coming, and no photograph of it anywhere. The entire visual record of the company online is one production-floor photo, one team photo, one ops-room photo and three leadership headshots.

The audience has also just changed. On September 28 you announced a merger with Proem Acquisition Corp I that takes Astro Digital public on Nasdaq at an enterprise value of about $587 million, with a close expected in the first quarter of 2027. Between now and then, SPAC shareholders voting on the deal, PIPE investors, sell-side analysts, the financial press and the retail investors who follow them will all do the same thing: open your website and your LinkedIn page. Today that visit shows them three photographs and a leadership block search engines cannot read. The investor presentation, the S-4, the roadshow and listing day all need the same library this proposal builds, and the timeline below delivers it before the vote.

We looked at the website, the search results, the AI answer engines, LinkedIn, Instagram and YouTube, and then at ten companies you share launch manifests with. The short version: you have the best story in the peer set and the smallest voice. That is a good problem, because it is a production problem, and production is what we do.

What follows is a plan to fix it in one push and keep it fixed every week after: a facility and people shoot in Colorado, launch-campaign coverage at Vandenberg, a founder-led brand film, and a content system that turns all of it into a steady rhythm on your website, LinkedIn and Instagram. Started in October, the first 90 days are delivered before the shareholder vote and the close. Cinematic where it counts, candid where it matters, and built so your team can keep it going.

FOUR CHANNELS, ONE SILENCE

We audited every surface a customer, a recruit or an AI model touches before they ever email you. Each one tells the same story: strong company, missing evidence.

THE COMPANIES YOU SHARE A MANIFEST WITH

You named Muon Space and Starfish Space. We went further and benchmarked ten. Follower counts were read directly from each company page on September 24, 2026; monthly organic visits and AI mentions come from SEMrush on the same date. Starfish, notably, is also your customer.

Five things the best of them do, every week:

1. 1Mission as a serial. Name the spacecraft, give it episodes. Starfish's Otter Pup 2 updates, on your bus, pull 300-plus reactions each.
2. 2Factory forward. Apex publishes a downloadable factory photo kit. K2's best posts are people walking its floor. The building is the proof.
3. 3People first. Employee and intern spotlights outperform funding news. Everyone is hiring the same engineers; hiring content is reach content.
4. 4Founder as the channel. Cinnamon, Mueller, Dyer and Wallinger carry their companies on personal profiles and TV hits. Chris Biddy has ten years of flight heritage and no microphone.
5. 5Milestones told fast, with real photos and partner tags. Same-day beats a press cycle, and a tagged partner doubles the audience.

THE QUIET BUS BEHIND THE MISSIONS

Every peer sells a spacecraft. Almost none of them can say a customer put the first GPU data center in orbit on one, or that Sony, Boeing and a space-habitat startup all chose the same platform, or that they did it profitably, with revenue compounding at 42 percent and a backlog that doubled. That is the spine of the story, and the listing gives it a third act. We would tell it the way SpaceX and Rocket Lab tell theirs: hardware in real light, engineers in frame, missions with names, and a founder who speaks plainly.

The line we would build the brand around: Space, delivered. Now show the delivery.

THREE DAYS IN DENVER, ONE LIBRARY

One trip to Colorado, three kinds of days, and a library that feeds the website and every channel for months. Photo and video on every day, shot for both horizontal and vertical from the start, and built to be added to on every trip after.

Deliverables from the first 90 days at the Story tier: a graded photo library of 150-plus selects with unlimited commercial use, the anthem film, ten vertical clips, and a hero still of each bus. Everything shot to one style sheet, so the next trip matches the first and the library grows instead of resetting.

Proof from the same industry

Exolaunch at SmallSat 2026: brief on the show floor, delivered before the show closed.

Exolaunch, the Berlin launch-services company whose deployers fly on the same SpaceX rideshares your buses do, brought us in to design and build their booth for the Small Satellite Conference in Salt Lake City this August. Mid-show, the photography they had arranged separately was not working. They pulled us aside, we heard what they were after and turned it into a plan on the spot: hardware as the hero, their people in real conversations, everything in their brand and ready to post while the show was still running. Our production team had a photographer on the floor with creative direction that same day. The images below are what Exolaunch took home, and it is the standard we would bring to Denver.

Photography by Fat Fish Media for Exolaunch, Small Satellite Conference, Salt Lake City, August 2026. Full gallery available on request.

THREE WAYS TO START, ONE WAY TO KEEP GOING

Pick the size of the first 90 days, then the monthly rhythm keeps what you built working. Launches are booked as they come. Every number on this page includes crew travel, lodging and per diem, so nothing is added later.

1. 1The first 90 days: who we are. One project fee, three sizes. The brand story session and messaging sheet, the shoots in Denver, the why film and the photo library, Instagram and YouTube set up, and the first 90-day calendar. Everything needed to establish the brand before the vote and the listing. Crew travel, lodging and per diem are inside the number.
2. 2The rhythm, from month four. A monthly retainer that keeps the channels alive once the foundation exists: posting on LinkedIn and Instagram, new content days in Denver, founder posts drafted for Chris, SEO and AI-answer monitoring on the SEMrush project already running on astrodigital.com, and a monthly report. The amount follows the tier you chose.
3. 3The moments, booked per event. Launch coverage at Vandenberg, the Otter Pup 2 docking, the Raven reveal, Space Symposium in Colorado Springs each April, the Max Space habitat in 2027, and listing day on Nasdaq with a crew in New York for the bell. One fee per campaign, outside the retainer, planned a quarter ahead.

LET'S WALK THE FLOOR

1. 1A one-hour brand story session with Chris and Billy, on a call or in Denver, so we hear the ten-year arc in your words before we write a line of it.
2. 2Walk the Denver building and confirm what can be shown: clean room access, customer hardware we can and cannot photograph, and ITAR boundaries.
3. 3Lock the launch calendar together: which mission flies on Transporter-18 or 19, the Otter Pup 2 docking window, and the Raven reveal, so any launch coverage is booked a quarter out.
4. 4Pick the tier for the first 90 days and the monthly rhythm, then shoot in Colorado in October or November, so the library exists before the shareholder vote, the roadshow and the first quarter close, and before the snow makes the drone shots harder.